Conversion Workshops

The Conversion Optimization process is a Journey that begins with education.

Therefore, it is highly important for companies to have an in-depth knowledge of what is possible, how to do it, and when to obtain outside help. That’s the reason we provide workshops that help companies get up and running with website effectiveness measurement and optimization.

In these workshops, you will learn the techniques, tips and tricks specific to your projects. This is a hands-on training session where your specific campaigns are used as the raw material. Not only will you learn analytics and testing, but you will also be furthering your own promotional projects with the help of one of the world’s most respected experts in the field.

Below are the modules we provide, click through to find more information about each.

Introduction to Web Analytics Workshop

This workshop is for people who are new to Web Analytics and want to understand the value it can bring to an organization. We review data collection methods, tool vendors, techniques and definitions.

Learn more about our Web Analytics Workshop.

Google Analytics Workshop

This workshop is for people who need help learning about Google Analytics in a methodical way. It goes over advanced implementation techniques, analysis of the data, and tricks that can be used in order to make the most out of Google Analytics.

Learn more about our Google Analytics Workshop.

Website Testing Workshop

This workshop focuses on testing techniques that can be used in order to improve your website performance. We go over the Google Website Optimizer implementation, and learn tips that will help you plan, create and analyze AB and Multivariate tests.

Learn more about our Website Testing Workshop.